Keep is an alternative rock band from Richmond, VA that was formed in 2013 and who's sound is heavily rooted in shoegaze, dream pop, 80s new wave, and 90s inspired alternative rock. They are heavily influenced by the likes of The Cure, The Smashing Pumpkins, and Slowdive, but that only scratches the surface. In a review of their second album, Happy In Here, it is stated that “even with these comparisons and any accuracy they could possess, Keep are a band that’s not only cut their own sort of path, but have become quite seasoned at it.” Their music has spanned a number of genres over the years, but most often falls under the banner of shoegaze. Regardless of specific distinctions, Keep sits firmly in the web of alternative rock music. Audiotree aptly described the sound as “grand and majestic”, adding that it is “ensconced in an all consuming mist of heavy noise.” The band is gearing up to release their new LP "Almost Static" in May of 2025.